DR. JONATHAN KEITH | ECAPS
Social Media Revamp
Dr. Jonathan Keith is a Gender Affirmation Plastic Surgeon. His Instagram before working together didn't reflect his work or any added conversation to the LGBTQ community.
WHAT DID WE DO TO CHANGE THAT?
Our approach was simple: let's treat his Instagram as a journal, documenting Dr. Keith's journey and his patients' journey.
Photo Journalism | Capturing real/raw moments of patients
Q&A | Interviewing Patients and their experiences
LIFESTYLE PHOTOGRAPHY | Showing Dr.Keith's World
INFORMATIONAL VIDEOS | Breaking Down and Discussing Procedures